10 Reasons Your Marketing Messages Stink
November 25, 2009 · Print This Article
My latest article is live on Entrepreneur.com. It’s called 10 Reasons Your Marketing Messages Stink, and I look at the craft of writing effective copy from a different perspective than you might be used to.
You can check it out here.
What do you think is the main reason marketing copy is ineffective? Leave a comment and share your thoughts!
Nice article. I like that you don’t pull any punches. I think more business owners would prefer that advisors be honest with them rather than trying to make them nice. You’ll definitely never be cast as one of the sycophants in “The Emperor’s New Clothes” and that’s a compliment.