Building Brand Value the Playboy Way – Now Available in Book Stores and Online

October 26, 2009 · Print This Article

building-brand-value-the-playboy-way-cover-final_150pxMy new book, Building Brand Value the Playboy Way, was released this month through Palgrave Macmillan.  It’s available through online book sellers such as Amazon, Barnes & Noble, and Borders as well as in stores.

This was an incredibly interesting story to research and to tell.  You can read an excerpt here.

If you have a chance to read it, stop back by and let me know what you think or leave a review on Amazon and share your thoughts.

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