Happy New Year from KeySplash Creative

2 Responses to “Happy New Year from KeySplash Creative”

1. Bob Lewis on December 31st, 2008 4:57 pm

   I would love to see you add a blog about selling, to your blog. You have some great articles in the other categories.
   A discussion about “asking questions” would be great.
   All the sales people and ads I see everywhere are full of, we can do this, we’re the best this, we do more blah, blah, our warranty.

   For example: If you could increase your sales; maintain your gross profit; grow your business; lower your advertising cost; and hire some of the great people your competitors are laying off during this recession; would that Interest you?

   Everyone seems to have forgotten this! It’s about the customer, they don’t want to here about you, they want you to tell them what you will do for them now!

   Once again we love your Blog. Bob Lewis

2. Bob Lewis on December 31st, 2008 5:45 pm

   I’m sorry, I would like to ad something to my last post.

   SALES HOMEWORK: 1. Try writing a few ads for your company, that ask a question; while listing three benefits (not features) for your prospects.
   Make sure they’re opened ended questions, that make your prospect think; not yes or no questions. This is hard but it will pay off bigtime!
   2. Do you really know what you’re selling? If you do, it will save you a fortune in advertising, and increase your sales.
   3. Do you present your business as the low cost leader; and then
   spend all your time trying to convince your prospects you’re the most established and Reliable business in town? (choose one)

   Just a few thoughts, I would love some feed back on this, we’re trying to learn too!

   Thanks again, I’ll let someone else get a word in now.

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