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	<title>Comments on: Happy New Year from KeySplash Creative</title>
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	<link>http://keysplashcreative.com/happy-new-year-from-keysplash-creative/</link>
	<description>The key to your success</description>
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		<title>By: Bob Lewis</title>
		<link>http://keysplashcreative.com/happy-new-year-from-keysplash-creative/comment-page-1/#comment-165</link>
		<dc:creator>Bob Lewis</dc:creator>
		<pubDate>Wed, 31 Dec 2008 21:45:54 +0000</pubDate>
		<guid isPermaLink="false">http://keysplashcreative.com/?p=671#comment-165</guid>
		<description>I&#039;m sorry,  I would like to ad something to my last post.

SALES HOMEWORK: 1. Try writing a few ads for your company, that ask a question; while listing three benefits (not features) for your prospects.
Make sure they&#039;re opened ended questions, that make your prospect think; not yes or no questions. This is hard but it will pay off bigtime! 
2. Do you really know what you&#039;re selling? If you do, it will save you a fortune in advertising, and increase your sales. 
3. Do you present your business as the low cost leader; and then
spend all your time trying to convince your prospects you&#039;re the  most established and Reliable business in town? (choose one)

Just a few thoughts, I would love some feed back on this, we&#039;re trying to learn too! 

Thanks again, I&#039;ll let someone else get a word in now.</description>
		<content:encoded><![CDATA[<p>I&#8217;m sorry,  I would like to ad something to my last post.</p>
<p>SALES HOMEWORK: 1. Try writing a few ads for your company, that ask a question; while listing three benefits (not features) for your prospects.<br />
Make sure they&#8217;re opened ended questions, that make your prospect think; not yes or no questions. This is hard but it will pay off bigtime!<br />
2. Do you really know what you&#8217;re selling? If you do, it will save you a fortune in advertising, and increase your sales.<br />
3. Do you present your business as the low cost leader; and then<br />
spend all your time trying to convince your prospects you&#8217;re the  most established and Reliable business in town? (choose one)</p>
<p>Just a few thoughts, I would love some feed back on this, we&#8217;re trying to learn too! </p>
<p>Thanks again, I&#8217;ll let someone else get a word in now.</p>
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		<title>By: Bob Lewis</title>
		<link>http://keysplashcreative.com/happy-new-year-from-keysplash-creative/comment-page-1/#comment-164</link>
		<dc:creator>Bob Lewis</dc:creator>
		<pubDate>Wed, 31 Dec 2008 20:57:25 +0000</pubDate>
		<guid isPermaLink="false">http://keysplashcreative.com/?p=671#comment-164</guid>
		<description>I would love to see you add a blog about selling, to your blog. You have some great articles in the other categories. 
A discussion about  &quot;asking questions&quot; would be great.
All the sales people and ads I see everywhere are full of, we can do this, we&#039;re the best this, we do more blah, blah, our warranty. 

For example: If you could increase your sales; maintain  your gross profit; grow your business; lower your advertising cost; and hire some of the great people your competitors are laying off during this recession; would that Interest you?

Everyone seems to have forgotten this!  It&#039;s about the customer, they don&#039;t want to here about you, they want you to tell them what you will do for them now!  

Once again we love your Blog.  Bob Lewis</description>
		<content:encoded><![CDATA[<p>I would love to see you add a blog about selling, to your blog. You have some great articles in the other categories.<br />
A discussion about  &#8220;asking questions&#8221; would be great.<br />
All the sales people and ads I see everywhere are full of, we can do this, we&#8217;re the best this, we do more blah, blah, our warranty. </p>
<p>For example: If you could increase your sales; maintain  your gross profit; grow your business; lower your advertising cost; and hire some of the great people your competitors are laying off during this recession; would that Interest you?</p>
<p>Everyone seems to have forgotten this!  It&#8217;s about the customer, they don&#8217;t want to here about you, they want you to tell them what you will do for them now!  </p>
<p>Once again we love your Blog.  Bob Lewis</p>
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