5 Most Listened to Podcasts in 2009
December 1, 2009
Anna Farmery of The Engaging Brand blog and podcast published a list of the 5 most listened to podcasts that she hosted in 2009, and I’m happy to announce that one of the podcasts that I particpated in with Anna ranked at the top of the list.
In this particular podcast, I spoke with Anna about my book, Kick-ass Copywriting in 10 Easy Steps, and the craft of creating compelling and effective marketing communications. You can listen to my podcast here.
Check out the list of the top 5 podcasts on The Engaging Brand in 2009 below. There are some great discussions!
- Susan Gunelius with Tips on Business Writing
- Sydney Finkelstein on Why Good Leaders Make Bad Decisions
- Costas Kataras on Are we facing the death of the brand
- Roz Savage on Facing the Fear
- Roy Spence on Its not what you sell
Also, check out Anna’s blog for a list of the top 5 podcasts on The Engaging Brand of all time for more great conversations!
Part 2 – Susan Gunelius Talks About the Playboy Brand and Her New Book
June 5, 2009
Part 2 of my interview with Anna Farmery at The Engaging Brand is now available for you to listen to. During the interview, Anna and I discuss my new book, which is coming out in the U.K. in September 2009 and in the U.S. in October 2009, Building Brand Value the Playboy Way.
If you want a sneak peak inside the book’s content or just want to hear more about the Playboy brand and Hugh Hefner as the ultimate brand champion. visit the post announcing the interview on The Engaging Brand, which also provides a synopsis of the interview, or go directly to the The Engaging Brand podcast page and select the blue ’Play’ button near the center of the page on the left side.
If you missed Part 1 of the interview, you can get the details and links here.
Susan Gunelius Interviewed on The Engaging Brand Podcast
March 6, 2009
Anna Farmery of The Engaging Brand interviewed me about business communications, and the interview is now available as a podcast here. Just click the “Play” button on the right side of the screen to listen. You can subscribe to The Engaging Brand show on iTunes. In the interview, Anna and I discuss:
- Has business writing changed over the last decade?
- Has business writing itself become more informal or is it that business people have brought their personal style to the commercial world?
- How words are now important but it is harder for those words to stand out from the crowd.
- Tips on how to develop your writing skills
- How creating the message is like building a house!
- Is it about the words you use or how you construct the message?
- The importance of writing as though to your best friend.
- Which marketing trigger words work?
- How do you develop your writing style?
- Where does creativity come from – is it from the tools, the person or the message?




