KeySplash Creative Blog Included in Junta42 List of Top 42 Content Marketing Blogs

December 7, 2009

junta42I’m happy to announce that the KeySplash Creative blog has once again been included in the Junta42 list of the Top 42 Content Marketing Blogs.

Over 300 blogs were included in this quarter’s review, and the top 42 are:

  1. Online Marketing Blog
  2. Web Ink Now
  3. EyeCube
  4. Convince and Convert
  5. Copyblogger
  6. PR 2.0
  7. TippingPoint Labs
  8. Marketing Interactions
  9. ContentMarketingToday
  10. Conversation Agent
  11. Rexblog
  12. Writing on the Web
  13. Post Advertising
  14. Internet Marketing Blog
  15. Inbound Internet Marketing Blog
  16. Chris Brogan’s Blog
  17. Web Strategy by Jeremiah
  18. Modern B2B Marketing
  19. Marketing with Meaning
  20. IdeaLaunch
  21. The Viral Garden
  22. Winning the Web
  23. The Toadstool
  24. Direct Marketing Observations
  25. Seth’s Blog
  26. PR 20/20
  27. Keysplash Creative
  28. Social Media Explorer
  29. Capture the Conversation
  30. Brain Traffic
  31. Drew’s Marketing Minute
  32. Buzz Marketing for Technology
  33. 9 Inch Marketing
  34. Litman Live
  35. Paul Gillin
  36. ViralBlog
  37. The Content Wrangler
  38. Marcom Writer Blog
  39. Ducttape Marketing
  40. Buzz News
  41. Writing White Papers
  42. Feed Growth!

These are the blogs to read if you want to learn about content marketing!

Sneak Peak – Building Brand Value the Playboy Way

September 18, 2009

building-brand-value-the-playboy-way-cover-final_150pxKeySplash Creative President and CEO Susan Gunelius’ newest book, Building Brand Value the Playboy Way, will be released this month in the United Kingdom and in October in the United States.

You can read an excerpt of Building Brand Value the Playboy Way from the book’s Introduction on Entrepreneur.com.

When I started writing this book, I already viewed Hugh Hefner as the ultimate brand champion and brand guardian, and when I finished, that opinion had only grown stronger. Building Brand Value the Playboy Way was written for an academic and professional audience, and describes how one man’s idea to create a lifestyle magazine for men in the 1950s turned into one of the most recognized brands in the world. It’s a fascinating story that all branding and marketing students and professionals can learn from.

Building Brand Value the Playboy Way is available on Amazon, Barnes & Noble, Borders, and other book stores (both online and offline).

Create Loyal Brand Advocates – 7 Steps to Advertising Success

August 13, 2009

entrepreneur_create_online_brand_advocates200pxMy latest article on Entrepreneur.com is called Create Loyal Brand Advocates – 7 Steps to Advertising Success.

In the article, I discuss the seven steps that businesses need to understand and follow in order to develop a long term, successful brand building strategy supported by effective marketing communications.  Follow the link above to read the complete article.

Read more marketing and branding articles by Susan Gunelius.

How to Effectively Market Your Small Business in a Downturn Economy Webinar

August 12, 2009

network-solutions-grow-smart-business-logoKeySplash Creative President and CEO Susan Gunelius will join a panel of marketing professionals in leading a webinar sponsored by Network Solutions on August 26, 2009 from 12:00 PM – 1:00 PM Eastern Time.

The panel is called ‘How to Effectively Market Your Small Business in a downturn Economy’ and Susan will be joined by Jay Ehret of The Marketing Spot and Jay Berkowitz of Ten Golden Rules.

You can get more details and register for the webinar here.

Related Posts:
Susan Gunelius Joins Network Solutions Social Web Advisory Board

KeySplash Creative Conversations Included in Junta42 List of Top 42 Content Marketing Blogs

July 30, 2009

junta42For the second quarter in a row, KeySplash Creative Conversations made it onto the list of Junta 42 Top 42 Content Marketing Blogs.

This quarter’s update to the list included a record 276 blogs, up from 224 last quarter.  According to the Junta 42 website, “the Junta42 Top 42 Content Marketing Blogs list highlights the best bloggers on the web discussing content marketing. Each blog on the list has been rated by our expert staff in terms of content strength, depth, regularity and, to a very small extent, popularity.”

Here is the list of the Top 42 Content Marketing Blogs according to the Junta 42:

1 TippingPoint Labs
2 Copyblogger
3 Marketing Interactions
4 Online Marketing Blog
5 PR 2.0
6 Marketing with Meaning
7 Post Advertising
8 Conversation Agent
9 Brain Traffic
10 Web Ink Now
11 Buzz Marketing for Technology
12 EyeCube
13 ContentMarketingToday
14 Convince and Convert
15 Influential Marketing Blog
16 Internet Marketing Blog
17 Dan Blank
18 The Harte of Marketing
19 Writing on the Web
20 The Toadstool
21 PR 20/20
22 Keysplash Creative
23 Chris Brogan’s Blog
24 Social Media Explorer
25 Content Rich
26 Drew’s Marketing Minute
27 Seth’s Blog
28 9 Inch Marketing
29 The Content Wrangler
30 Greg Verdino’s Marketing Blog
31 IdeaLaunch
32 Hard Knox Life
33 Direct Marketing Observations
34 Nigel Hollis
35 Rexblog
36 Daily Fix
37 Sales Lead Insights
38 Techno//Marketer
39 Eat Media Blog
40 Savvy B2B Marketing
41 Social Signal
42 Web Strategy by Jeremiah

You can follow the link to read more about the Junta 42.

Susan Gunelius Joins Network Solutions Social Web Advisory Board

July 4, 2009

network_solutions_logoNetwork Solutions has put together a group of thought leaders respected for their opinion and ability to offer insight to form a new Network Solutions Social Web Advisory Board.  KeySplash Creative’s President and CEO, Susan Gunelius, was invited to join the Network Solutions Advisory Board along with several other savvy business people and social media experts.  Read more about the Network Solutions Advisory Board members below (via the Network Solutions blog).

Susan Gunelius
susanSusan Gunelius is President and CEO of KeySplash Creative, Inc., a full service marketing communications provider offering copywriting, business communications, blog, book and article writing, and marketing and branding consulting services. She brings with her over 15 years of experience working in the marketing field for some of the largest corporations in the world (including divisions of AT&T, HSBC, Household International and more).

Susan is a published author with three books available in book stores and online (Harry Potter: The Story of a Global Business Phenomenon through Palgrave Macmillan, Kick-Ass Copywriting in 10 Easy Steps through Entrepreneur Press, and Google Blogger for Dummies through Wiley). Her fourth book, Building Brand Value the Playboy Way, will hit book stores (through Palgrave Macmillan) in Fall 2009.

Susan frequently writes about marketing for various publications. She is a featured columnist on Entrepreneur.com where she writes about marketing communications, and you can find some of her marketing-related articles on websites such as WomenEntrepreneur.com, MSNBC.com, FoxBusiness.com, BusinessWeek.com, WashingtonPost.com, TheStreet.com, SmartMoney.com, Yahoo! Finance, Yahoo! Small Business, and more.

Susan is also an active blogger authoring the KeySplash Creative Conversations blog about branding, marketing and advertising for her company, KeySplash Creative, Inc., as well as one of the leading blogs for women working in the field of business, WomenOnBusiness.com. She is a contributing author at Corporate-Eye.com where she writes about corporate branding, and she writes about small business marketing for Cox Communications’ Kudzu.com Business Success Center where she authors the Everyday Marketing blog. Additionally, she is the Guide to Web Logs for About.com (a New York Times company). [Read more]

Amanda Fazani of BloggerBuster.com Reviews Google Blogger for Dummies

May 1, 2009

google_blogger_for_dummiesToday, Amanda Fazani of BloggerBuster.com published a comprehensive review of my book, Google Blogger For Dummies.  I’m happy to report that she really liked the book and recommends it! 

You can follow the link to read the full review on Blogger Buster.

Susan Gunelius Interviewed on The Engaging Brand Podcast

March 6, 2009

engaging_brandAnna Farmery of The Engaging Brand interviewed me about business communications, and the interview is now available as a podcast here.   Just click the “Play” button on the right side of the screen to listen.  You can subscribe to The Engaging Brand show on iTunes.  In the interview, Anna and I discuss:

  • Has business writing changed over the last decade?
  • Has business writing itself become more informal or is it that business people have brought their personal style to the commercial world?
  • How words are now important but it is harder for those words to stand out from the crowd.
  • Tips on how to develop your writing skills
  • How creating the message is like building a house!
  • Is it about the words you use or how you construct the message?
  • The importance of writing as though to your best friend.
  • Which marketing trigger words work?
  • How do you develop your writing style?
  • Where does creativity come from – is it from the tools, the person or the message? 

KeySplash Creative Ranked 14 in Junta42 Top 42 Marketing Blogs

February 25, 2009

junta42_top_blogsI’m very excited to announce that the KeySplash Creative Conversations blog ranked 14th in the new Junta 42 Top 42 Marketing Blogs.

This quarter’s update included a record 224 blogs, up from 187 last quarter. In addition, the Junta42 Top 42 are now featured as part of the content marketing category at Alltop.com (which will be updated soon with the new 42).

According to the Junta42 selection criteria, “Other than the Top 42 being an amazing collection of the best marketing and publishing minds in the world, we like the creation of this list because it’s not all based on data coming from the likes of Alexa, Technorati, Bloglines and other top blog lists that purely “count” stuff.  …  The Top 42 Content Marketing blogs include those thought leaders who are carrying the flag of the content revolution, teaching both buyers and sellers how to better communicate with each other.”

Here is the complete Top 42 Content Marketing Blogs: 

1 Marketing with Meaning
2
PR 2.0
3
Chris Brogan’s Blog
4
EyeCube
5
Conversation Marketing
6
Web Ink Now
7
Conversation Agent
8
Online Marketing Blog
9
ContentMarketingToday
10
Copyblogger
11
Marketing Interactions
12
Writing on the Web
13
The Toadstool
14
Keysplash Creative
15
The Social Media Engager
16
Influential Marketing Blog
17
Be the Voice
18
Buzz Marketing for Technology
19
AriWriter
20
Winning the Web
21
Web Strategy by Jeremiah
22
Hard Knox Life
23
Litman Live
24
Buzz News
25
Drew’s Marketing Minute
26
Left the Box
27
Dan Blank
28
Nick Burcher
29
Craphammer.ca
30
Conversational Media Marketing
31
Nigel Hollis
32
Social Media Explorer
33
Chaos Scenario
34
The Content Wrangler
35
Eat Media Blog
36
Insights & Ingenuity
37
Ducttape Marketing
38
Servant of Chaos
39
Emerson Direct Marketing Observations
40
Seth’s Blog
41
ViralBlog
42
Social Media (Re)Loaded

Follow the link to read more about the Junta42 selection criteria.

Susan Gunelius to Speak at Florida Conference for Women on May 12, 2009

February 16, 2009

Florida Conference for Women Susan Gunelius is scheduled to be part of a panel, along with Elisa Camahort Page of BlogHer.com, discussing how to use the tools of the social web to build your business and personal brand at the Florida Conference for Women on May 12, 2009 at the Orange County Convention Center in Orlando.

The Florida Conference for Women is a non-profit, non-partisan, conference that features more than 100 renowned speakers sharing inspirational stories and leading seminars on the issues that matter most to women, including health, personal finance, business and entrepreneurship, career resources, work-life balance, media, and more.  The Conference offers opportunities for business networking, personal growth and professional development.

This year’s keynote speaker lineup is still being confirmed, however, past keynote speakers for conferences have included, Maya Angelou, Cherie Blair, Anna Quindlen, Maria Hinojosa, Elizabeth Edwards, Ambassador Nancy G. Brinker, and Meg Whitman.  In addition to the dynamic program, hundreds of exhibitors showcase a wide variety of products and services, providing a unique opportunity to connect like-minded individuals and organizations.

You can register, get conference  information and speaker updates on the Florida Conference for Women’s website at www.FLConferenceForWomen.org.

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