Just a reminder to small business owners and entrepreneurs — I’ll be speaking at the upcoming Entrepreneur Media and Verizon Wireless Winning Strategies for Business Conference in Long Beach, California on October 5, 2010.
If you want to learn how to build your brand and your business using social media and content marketing, then check out the conference site for all the details. Following is an overview of the seminar I will lead:
Build Your Brand, Build Your Business
Find out how to create an image and identity that resonates and inspires people to “buy in” to your brand so they buy up your product or service. Specific action steps and to-do lists through every step of the process guarantee that you’ll end up with the right brand persona and messaging for your company, products and services.
Learn specifically how to:
- Stand apart from the competition
- Create real value for customers and partners
- Develop a loyal customer base and grow sales
- Deliver on the brand experience you convey
- Communicate the right message to customers, employees and the media
- Use social media to boost your brand and reputation
Attendees will also get a special offer related to my new book that’s coming out from McGraw-Hill in November, 30-Minute Social Media Marketing!