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February 19, 2009 By Susan Gunelius

Susan Gunelius Interviewed on Computer and Technology Radio on KTRB

Susan Gunelius was interviewed on KTRB Radio San Francisco's show called Computer and Technology Radio hosted by Marc Cohen and Marsha Collier this week, and an audio file is now available online.  During the interview, Susan discussed her new book, Google Blogger For Dummies. … [Read more...]

Filed Under: Blog, Interviews, KeySplash News, Social Media Tagged With: blogging books, google blogger for dummies, ktrb 860, marc cohen, marsha collier, susan gunelius

February 18, 2009 By Susan Gunelius

10 Steps to Effective Marketing by Susan Gunelius on Entrepreneur.com

A new excerpt from my book, Kick-ass Copywriting in 10 Easy Steps, was published on Entrepreneur.com today.  The excerpt is titled, "10 Steps to Effective Marketing" and highlights the steps that are the basis for the book.  You can follow the link to read 10 Steps to Effective Marketing or view the PDF. … [Read more...]

Filed Under: Blog, Copywriting, KeySplash News, Recent Projects Tagged With: Copywriting, copywriting books, entrepreneur, entrepreneur.com, kick-ass copywriting in 10 easy steps, marketing books, small business books, susan gunelius

February 17, 2009 By Susan Gunelius

Brand Challenge – Define Your Brand in One Sentence

Ask yourself this question: Can you explain your brand identity, meaning your brand position, purpose, promise and image, in one sentence? If you can, that’s great.  It means you have a clear definition of your current brand identity. If not, you need to take some time to define your brand so you can consistently communicate your brand message across all of your … [Read more...]

Filed Under: Blog, Branding Tagged With: brand identity, brand position, brand proposition, brand value, Branding, branding tips

February 16, 2009 By Susan Gunelius

Susan Gunelius to Speak at Florida Conference for Women on May 12, 2009

 Susan Gunelius is scheduled to be part of a panel, along with Elisa Camahort Page of BlogHer.com, discussing how to use the tools of the social web to build your business and personal brand at the Florida Conference for Women on May 12, 2009 at the Orange County Convention Center in Orlando. The Florida Conference for Women is a non-profit, non-partisan, conference that … [Read more...]

Filed Under: Blog, KeySplash News Tagged With: business women conferences, conferences for women, florida conference for women, keysplash creative, susan gunelius

February 13, 2009 By Susan Gunelius

Brand Your Twitter Profile Page

I'm finally starting to try to use Twitter more frequently, so I took a few minutes yesterday to give my Twitter profile page a branded design with my logo, color palette and even incorporating the background image from the KeySplash Creative website.  If you haven't branded your Twitter profile, it's a good idea to do so.  There are many people and companies who offer free or … [Read more...]

Filed Under: Blog, Branding, Social Media Tagged With: custom twitter design, twitter, twitter background, twitter branding, twitter design, twitter profile design, twitter theme

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