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You are here: Home / Advertising / Staples Salutes the Most Wonderful Time of the Year in Classic Commercial

August 21, 2009 By Susan Gunelius

Staples Salutes the Most Wonderful Time of the Year in Classic Commercial

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The classic Staples commercial that reminds parents everywhere how much we love the phrase ‘back to school’ is back.  My triplets are heading off to Kindergarten this year, and I’m finally able to fully appreciate this ad’s creative genius.

Enjoy!

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Susan Gunelius

Susan Gunelius is President & CEO of KeySplash Creative, Inc. and Founder & Editor in Chief of an award-winning blog, WomenOnBusiness.com. She is a 25-year veteran of the marketing field and has authored 10 books about marketing, branding, and social media, including the highly popular 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing.

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Filed Under: Advertising, Blog Tagged With: staples ad, staples back to school, staples commercial, staples most wonderful time of the year

Comments

  1. Scott says

    August 24, 2009 at 11:27 am

    Always a classic! I think Staples has really done a good job with this commercial and the other “Easy” button ads. I have no problem doing business with a company that can actually have fun. Does that make me too shallow and easily amused?

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