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The Tastiest Buzz is a brand name that made me do two things – stop to take a closer look and laugh. In the world of branding, those are two very good things.
The Tastiest Buzz is a new caffeinated drink from Brazen Street LLC, and the brand name is great. It explains exactly what the product is in a memorable way. Here’s the description of The Tastiest Buzz from the brand’s website:
“The Tastiest Buzz is a premium caffeinated beverage with an amazing taste, attractive color and a proprietary buzz blend that boosts energy and endurance. … The Tastiest Buzz is an excellent mixer with alcoholic beverages and is the base ingredient for many cocktails.”
I can see the television commercials now, complete with the slogan, “Mmmm, that’s one tasty buzz!” The possibilities are endless! What tagline would you use to advertise The Tastiest Buzz?
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Susan Gunelius
Susan Gunelius is President & CEO of KeySplash Creative, Inc. and Founder & Editor in Chief of an award-winning blog, WomenOnBusiness.com. She is a 25-year veteran of the marketing field and has authored 10 books about marketing, branding, and social media, including the highly popular 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing.
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I tasted this drink recently when I was in FL and it actually a great drink. It doesn’t have that first harsh initial taste as some of the others do. It’s a different take on caffeinated drinks