Every marketer would love to create an online video that goes viral. The recipe for success has yet to be found. If you can create a video like the Evolution of Dance (below), which has gotten nearly 112 million views since it was uploaded and nearly 300,000 comments, then you can feel fairly confident that you’re on the right track to success. I should note that this video has been online for just under three years, but if you do the math, it comes out to over 11,000 views per day. Not bad. Wouldn’t you like your marketing videos to do that well?
Check out the Evolution of Dance below. It’s hilarious and nostalgic at the same time. In fact, I think just about everyone (at least in the U.S.) who lived at some point between 1950 to the present will enjoy this video. No wonder it’s so popular.
Susan Gunelius
Susan Gunelius is President & CEO of KeySplash Creative, Inc. and Founder & Editor in Chief of an award-winning blog, WomenOnBusiness.com. She is a 25-year veteran of the marketing field and has authored 10 books about marketing, branding, and social media, including the highly popular 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing.
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Great video, have you seen the ” But did you see the Moon Walking Bear? It’s a must see for any marketers! Its on our blog, or you can find it on youtube. Thanks
Bob, yes! That Moon Walking Bear video is excellent! I did not see the bear. Did you?
That was awesome! 😀