My 11th book, Ultimate Guide to Email Marketing for Business, is now available for purchase from Amazon, Barnes & Noble, Books a Million, and all other online and offline book sellers. It was released this week and is already the #1 New Release in digital marketing on Amazon! Get your copy soon because it's selling fast! Of course, book sellers will get more … [Read more...]
5 Rules of Branding
There is more to creating and promoting a brand than making a pretty logo and tagline. In fact, a logo and tagline are just representations of your brand. Following are several rules to help you create, promote and maintain your brand. 1. Be Specific Know what your brand stands for, and know what your brand promises. Your brand promises should be precise and attainable, and … [Read more...]
How to Launch an Online Course to Make Money or Promote Your Business
It seems like everyone is talking about creating and selling online courses these days. Why shouldn’t you jump in on the action and create your own course to promote your business and/or make some money? If you have knowledge that people can benefit from, then go ahead and share it in an online course! For many people, creating an online course is very overwhelming. I’ve … [Read more...]
Use This Free and Easy Trick to Skyrocket Facebook Engagement
Are you missing one of the easiest tricks to skyrocket engagement on your Facebook Page? Facebook marketing includes posting useful, meaningful content, placing strategic ads, and leveraging opportunities to grow your fan base, but once your Page has fans, you have to engage with them or your Facebook Page will stagnate. In other words, you have to take steps to boost Facebook … [Read more...]
10 Things to Consider Before You Hire Content Marketing Help
Content marketing is a critical part of every marketing plan. That's not surprising considering that content marketing costs 62% less than traditional outbound marketing and generates more than three times as many leads. However, creating enough high quality content and publishing it in the most effective places to reach your business and brand goals takes time. Most … [Read more...]
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