Blog - KeySplash Creative - Marketing Communications, Content, Copywriting, Branding, Social Media

July 12, 2009 By Susan Gunelius

5 Myths that Can Kill Your Marketing Copy

Do you know the 5 myths that can destroy your advertising or marketing messages? Find out what they are and how to avoid them in my new article on Entrepreneur.com. Follow the link to read the 5 Myths that Can Kill Your Marketing Copy. Are there any other myths you'd add to the list? … [Read more...]

July 4, 2009 By Susan Gunelius

Susan Gunelius Joins Network Solutions Social Web Advisory Board

Network Solutions has put together a group of thought leaders respected for their opinion and ability to offer insight to form a new Network Solutions Social Web Advisory Board. KeySplash Creative's President and CEO, Susan Gunelius, was invited to join the Network Solutions Advisory Board along with several other savvy business people and social media experts. Read more … [Read more...]

July 1, 2009 By Susan Gunelius

When the World is Unstable, Brands Have Success Returning to the Past

The past always brings people a feeling of security and peace of mind. Earlier this week, I wrote a post on the Corporate Eye blog about brands needing to focus on messages related to longevity these days when economies are weak and the future is uncertain for so many consumers (you can read that post here if you'd like). While messages about longevity and security in the … [Read more...]

June 25, 2009 By Susan Gunelius

New Review of Google Blogger for Dummies on About.com

Jennifer Kyrnin, the About.com Guide to Web Design, published a 5-star review of my book, Google Blogger For Dummies. I'm very happy that Jennifer liked my book and that the reviews and feedback I've received so far have been very positive. You can read the complete review on About.com Web Design. … [Read more...]

June 24, 2009 By Susan Gunelius

Burger King vs. Jack in the Box Death Match – Who Would Win?

Remember that show Celebrity Death Match on MTV where claymation characters molded after celebrities entered an ultimate fighting ring and duked it out? While being tortured by the new Jack in the Box commercial (you can watch it below -- it's very similar to a Pepto Bismol commercial from a year or so ago that included a song and dance -- and I don't mean "similar" in a … [Read more...]